Facebook Call To Action Button Tips For Page Owners

Late last year, a new Facebook call-to-action feature that will help Pages drive business objectives was announced by Facebook. The button is one of Facebook’s coolest new tools for page managers - and it's currently been rolled out worldwide.

Designed to bring a business’s most important objective to the forefront of its Facebook presence, call-to-action buttons link to any destination on or off Facebook that aligns with a business’s goals.

Page admins can select from a group of call-to-action buttons. The seven calls to action available are:

  1. Book Now
  2. Contact Us
  3. Use App
  4. Play Game
  5. Shop Now
  6. Sign Up
  7. Watch Video

You can use the Call-to-Action button to link anywhere you’d like to drive traffic.

For example, NairaForSMS used the “Sign Up” call-to-action to link to the sign up page on NairaForSMS.

facebook call to action button for Nairaforsms

You can use the "Contact Us" call-to-action button to link to the "Contact Us" page on your blog or use the "Sign Up" button to link the newsletters opt-in page on your site. 

How To Add Facebook Call To Action Button To Facebook Page

==> Go to your Page’s cover photo and click Create Call-to-Action.
==> Choose your call to action and enter the destination URL that you want to link to.
==> Select "Website" option for iOS and Android if you don't have apps for those platforms.
==> Click Create.

Once you've created a call-to-action button, you can track the number of people who have clicked on the button.

How To Track How Many People Clicked Facebook Call To Action Button

==> Go to This week on the right side of your Page and then look under Call-To-Action clicks to see how many people have clicked your call to action that week.

Have you created a call to action button for your Facebook page? Are you getting some good results with it so far?


  1. Saw the Call-to-Action on my page but doesn't know what it means. Thanks for sharing

    1. Glad you now know what it means. Have fun bro

  2. I implemented it on one of my page before but have not get any result from it yet.

    1. You can't get result if people are not clicking on it oo

  3. I implemented the "Contact Us" call which I linked to the contact us page on my website. Thanks for sharing by the way

  4. Thanks for the information, it's fantastic

  5. Hello! Jide ; nice for this nice article. I love and will implement this straight away.

    Check my blog @ naijatechspot.com . Have a nice day!


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