Based on direct feedback from publishers, to how Adsense policies are enforced and communicated to publishers, Google has announced the introduction of policy actions at the page level and a new policy center for publishers that use Adsense. Altogether, this means fewer disruptions and more ads transparency for publishers.
Before now, if you violate Google Adsense policy, google ads will be disabled on your site. As Google rolls out page-level policy action as the new default for content violations, Google will now be able to stop showing ads on select pages, while leaving ads up on the rest of your site’s good content.
According to Google, site-level actions will still be enforced when necessary, such as in the case of persistent violations, which definitely will lead to the termination of the publisher’s Adsense account. The company claims that the policy will allow it to act more quickly when it needs to remove ads from a publisher’s site.
On the other hand, the Adsense policy center will serve as a one-stop shop for everything publisher needs to know about policy actions that affect his/her sites and pages. So, if an ad gets removed from your site and you want to know why, you can always get the info at the policy center.
You will be able to see why policy actions were taken and the violations found, including page-level action data, so you can quickly resolve these issues across all your sites and pages using step-by-step instructions. The Policy Center will also make it easy for publishers to tell Google when policy issues have been resolved and their pages are ready for review.
What’s your take on this?