How To Create Matched Content Unit From Your Adsense Account

Once Google approves your blog for Matched content, you can start generating Matched Content unit from your Adsense account. By placing the code of the matched content unit on your blog, Google will be able to display relevant articles (below your blog posts) to visitors of your site based on topic similarity.

To create a new Matched content unit:

==> Sign in to your AdSense account.
==> Click the "My ads" tab.
==> On the sidebar, click "Content".
==> Click +New ad unit.

create adsense unit for matched content

==> Give your Matched content unit a name.
==> In the "Ad size" section, choose an ad size that fits your layout. Automatic Size (Responsive) recommended!

==> From the "Ad type" drop-down, select "Matched content" only.

==> (Optional) In the "Text ad style" section, apply a style for your Matched content unit.
==> (Optional) Set up a custom channel to track your Matched content unit. Learn more about custom channels.

==> Click Save and get code.

Copy and paste the ad code into the HTML source code of  your approved site.

Google recommends that you place your Matched content unit directly below your article (below the fold), and either above or below an ad unit.

While your Matched content settings are propagating across Google systems, standard ads may serve in your Matched content unit. To avoid this, please wait 15 minutes before putting this code on your site.

For best results, Google recommends placing your Matched content unit directly below the article (below the fold) and either above or below your ad unit. When placed directly above or below an ad unit, Matched content units can improve the visibility and engagement rate of your ad units.

NB : Matched content units don't count towards your Google content ad limit per page.

Recommended: How To Check If Your Blog is Approved For Adsense Matched Content


  1. Plz, which code do i search for on my template if am to add it below article?

    1. If you've placed an ad below your blog posts, place the code of the matched content unit, directly below it.

  2. I placed mine below the ad unit after the post..

  3. Which code will i search for in my template if am to place it where u placed urs @Mazino?

  4. Is it available to all publishers?

    1. No, that's why you need to check if your site is eligible.

  5. Anonymous3/26/2016

    even while i m eleigble for match content i have places it in my site but i cant see any match content in my blog kindly tell me how to place it in blogger

  6. Please I need help on how to verify my adsense pin

    1. it depends on the type of adsense account you are verifying.Is it Naija adsense or US or UK.You need the address where the PIN can be sent to..thats all

  7. Nice one,Seems Google has changed their add sites layout, didn't see the matched content region, on 

  8. Thanks for this awesome post herein. Hope this brings some earnings cause my blog is approved for matched content but I wanted to know more about adding it to blogger.

    Thanks all the same

  9. Boss please reply me as soon as possible. where i place the ad code on my wordpress website. Please reply me.Thanks in advance


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